{"id":1042,"date":"2022-10-19T21:10:52","date_gmt":"2022-10-19T21:10:52","guid":{"rendered":"https:\/\/ketra.co.uk\/?p=1042"},"modified":"2023-01-11T10:03:03","modified_gmt":"2023-01-11T10:03:03","slug":"iefs-has-rebranding-as-ketra-logistics","status":"publish","type":"post","link":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/","title":{"rendered":"IEFS Has Rebranded As Ketra Logistics"},"content":{"rendered":"

IEFS Logistics is now known as Ketra, part of the Linked Logistics family. After being acquired by Ketra five years ago, IEFS rebranded as of 1 October 2022.<\/p>\n

 <\/p>\n

Ketra and IEFS were neighbouring members of the Palletways UK express palletised freight network. As part of the Palletways network, the two companies were already closely partnered.<\/p>\n

 <\/p>\n

Martyn Young, Ketra\u2019s Managing Director, always appreciated the operational synergy between the organisations.<\/p>\n

 <\/p>\n

\u201cWe of course worked together,\u201d Young says, describing their relationship before the acquisition. \u201cWorking with Palletways presented a great opportunity to expand our coverage within London.\u201d<\/p>\n

 <\/p>\n

Young bought IEFS in 2017 as the previous owner moved into retirement after 20 years at the helm. More than 50 jobs were transitioned from IEDF into the broader Ketra organization. Each company brings a rich history of logistics expertise to the partnership.<\/p>\n

 <\/p>\n

Both Ketra and IEF have grown stronger in the past five years. Ketra has invested more than \u00a31 million into the IEFS infrastructure. New customer-branded double-decker trailers and other upgrades have allowed IEFS to provide even better customer service.<\/p>\n

 <\/p>\n

Rebranding is merely one step in a broader plan to enhance services. Both companies maintained independent operations when the acquisition was fresh. However, Young soon saw that pooling their efforts would deliver more rewards.<\/p>\n

 <\/p>\n

\u201cWe quickly started to realise the benefits of combining our resources and knowledge,\u201d Young says. \u201cThe same values and management philosophy have been instilled across both sites. Our teams have worked increasingly closer together to achieve aligned objectives.\u201d
\nIndustry challenges including COVID-19 delayed the rebrand, which had initially been planned for earlier than 2022. The Ketra company now provides robust logistics services on each side of the River Thames and throughout the South and East London.
\nWarwick Trimble, the Palletways UK network director, knows that London businesses will appreciate this development.<\/p>\n

 <\/p>\n

\u201cThe ongoing growth and development of both businesses since Ketra\u2019s acquisition is a fantastic achievement,\u201d Trimble says. \u201cCustomers will continue to receive the excellent service they have come to expect, the only difference being that they\u2019ll be represented by one consistent brand and company.\u201d<\/p>\n

\u201cNow feels the right time to develop our values, engrain them across the entire business, and better communicate our offerings,\u201d agrees Young. Ketra looks forward to providing customers with the consistent service they deserve, now supported by a unified, inclusive, and highly experienced company.<\/p>\n","protected":false},"excerpt":{"rendered":"

IEFS Logistics is now known as Ketra, part of the Linked Logistics family. After being acquired by Ketra five years ago, IEFS rebranded as of 1 October 2022.   Ketra and IEFS were neighbouring members of the Palletways UK express palletised freight network. As part of the Palletways network, the two companies were already closely […]<\/p>\n","protected":false},"author":6,"featured_media":1025,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"\nIEFS Has Rebranded As Ketra Logistics - Ketra Logistics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IEFS Has Rebranded As Ketra Logistics - Ketra Logistics\" \/>\n<meta property=\"og:description\" content=\"IEFS Logistics is now known as Ketra, part of the Linked Logistics family. After being acquired by Ketra five years ago, IEFS rebranded as of 1 October 2022.   Ketra and IEFS were neighbouring members of the Palletways UK express palletised freight network. As part of the Palletways network, the two companies were already closely […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/\" \/>\n<meta property=\"og:site_name\" content=\"Ketra Logistics\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-19T21:10:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-11T10:03:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ketra.co.uk\/wp-content\/uploads\/2022\/10\/Ketra-Team-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darren Lock\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darren Lock\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/\",\"url\":\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/\",\"name\":\"IEFS Has Rebranded As Ketra Logistics - Ketra Logistics\",\"isPartOf\":{\"@id\":\"https:\/\/ketra.co.uk\/#website\"},\"datePublished\":\"2022-10-19T21:10:52+00:00\",\"dateModified\":\"2023-01-11T10:03:03+00:00\",\"author\":{\"@id\":\"https:\/\/ketra.co.uk\/#\/schema\/person\/580237ac8aa5ec03542f7fe76f7ed27a\"},\"breadcrumb\":{\"@id\":\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ketra.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"IEFS Has Rebranded As Ketra Logistics\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ketra.co.uk\/#website\",\"url\":\"https:\/\/ketra.co.uk\/\",\"name\":\"Ketra Logistics\",\"description\":\"Palletised distribution\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ketra.co.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ketra.co.uk\/#\/schema\/person\/580237ac8aa5ec03542f7fe76f7ed27a\",\"name\":\"Darren Lock\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/ketra.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b3ff4e9d545ae6150234656bee8cf874?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b3ff4e9d545ae6150234656bee8cf874?s=96&d=mm&r=g\",\"caption\":\"Darren Lock\"},\"sameAs\":[\"http:\/\/www.populomarketing.co.uk\"],\"url\":\"https:\/\/ketra.co.uk\/author\/populo-marketing\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"IEFS Has Rebranded As Ketra Logistics - Ketra Logistics","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/","og_locale":"en_GB","og_type":"article","og_title":"IEFS Has Rebranded As Ketra Logistics - Ketra Logistics","og_description":"IEFS Logistics is now known as Ketra, part of the Linked Logistics family. After being acquired by Ketra five years ago, IEFS rebranded as of 1 October 2022.   Ketra and IEFS were neighbouring members of the Palletways UK express palletised freight network. As part of the Palletways network, the two companies were already closely […]","og_url":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/","og_site_name":"Ketra Logistics","article_published_time":"2022-10-19T21:10:52+00:00","article_modified_time":"2023-01-11T10:03:03+00:00","og_image":[{"width":1500,"height":1000,"url":"https:\/\/ketra.co.uk\/wp-content\/uploads\/2022\/10\/Ketra-Team-2.jpg","type":"image\/jpeg"}],"author":"Darren Lock","twitter_misc":{"Written by":"Darren Lock","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/","url":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/","name":"IEFS Has Rebranded As Ketra Logistics - Ketra Logistics","isPartOf":{"@id":"https:\/\/ketra.co.uk\/#website"},"datePublished":"2022-10-19T21:10:52+00:00","dateModified":"2023-01-11T10:03:03+00:00","author":{"@id":"https:\/\/ketra.co.uk\/#\/schema\/person\/580237ac8aa5ec03542f7fe76f7ed27a"},"breadcrumb":{"@id":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/ketra.co.uk\/iefs-has-rebranding-as-ketra-logistics\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ketra.co.uk\/"},{"@type":"ListItem","position":2,"name":"IEFS Has Rebranded As Ketra Logistics"}]},{"@type":"WebSite","@id":"https:\/\/ketra.co.uk\/#website","url":"https:\/\/ketra.co.uk\/","name":"Ketra Logistics","description":"Palletised distribution","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ketra.co.uk\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/ketra.co.uk\/#\/schema\/person\/580237ac8aa5ec03542f7fe76f7ed27a","name":"Darren Lock","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ketra.co.uk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b3ff4e9d545ae6150234656bee8cf874?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b3ff4e9d545ae6150234656bee8cf874?s=96&d=mm&r=g","caption":"Darren Lock"},"sameAs":["http:\/\/www.populomarketing.co.uk"],"url":"https:\/\/ketra.co.uk\/author\/populo-marketing\/"}]}},"_links":{"self":[{"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/posts\/1042"}],"collection":[{"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/comments?post=1042"}],"version-history":[{"count":4,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/posts\/1042\/revisions"}],"predecessor-version":[{"id":1048,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/posts\/1042\/revisions\/1048"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/media\/1025"}],"wp:attachment":[{"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/media?parent=1042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/categories?post=1042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ketra.co.uk\/wp-json\/wp\/v2\/tags?post=1042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}